Social media is a crucial part of crowdfunding, and if you are considering a campaign, it’s important to start creating a community well before your kickoff. In other words, if a campaign launches on a Facebook page with no fans, does it really launch? (One hand clapping? Hello?) Lay the groundwork ahead of time, and […]
Social media is not rocket science, but it takes time to build a broad, dynamic, engaged community. Attracting the right audience takes patience, tenacity and a whole lot of authenticity. Photo courtesy Jason Howie, Creative Commons Community building and awareness are the key tenets of any marketing plan—and if you’re crowdfunding, that means social media […]
Kristin also presents social media workshops, moderates panels about all aspects of the film industry, and offers one-on-one training sessions about building a digital community.
She occasionally contributes filmmaker interviews to select outlets, and provides editorial content across platforms.